Absentee Owner Templates
Omer Hassam avatar
Written by Omer Hassam
Updated over a week ago

In this forum, you will find several absentee owner templates that cater to a home owner's unique and specific needs. The templates attached have been successfully utilized by many top agents within our program to prospect to the absentee owners within their top 20%. These letters can also be paired with various items of value in order to make a more robust marketing campaign. View the descriptions below for more information about each letter:

Letter #1: The first letter in the absentee owner campaign is an introductory letter to the absentee owners on your farm. This letter is designed to inform them of your longevity in the neighborhood and how you will be able to provide them with updates on the condition of their home, the local market, and information about the community. This letter calls for you to provide a picture of the home in its current state. For an added touch, provide tips to improve the condition of their home in order to help them know how to get a higher price for their home.

Letter #2: The second letter in the absentee owner campaign is designed to paint you as the trusted neighborhood expert who will keep homeowners up to date with important changes that affect the market and community of your farm. For an added touch, provide an item of value like a market report or community events calendar for the homeowner!

Letter #3: The final letter in the absentee owner campaign details the difficulties of owning multiple properties like maintaining curb appeal, paying property taxes, and finding trustworthy help. It is designed to highlight you as the trusted neighborhood expert with connections to reputable local businesses that can assist in the upkeep of their second home. This letter calls for a preferred vendors list to be attached as an item of value for the homeowner.
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